APPS INFLUENCE THE INTERNET MORE THAN A CELEBRITY TWITTER BATTLE ROYALE
Tim O’Reilly concedes that “the Web is the ‘adolescent’ phase of the Internet’s evolution and that we are seeing a shift toward a more closed phase in the networked age’s cycles”. What does that mean? Apps.
Arguably, the Internet would be nothing without the first App – a browser from 1991 called WorldWideWeb. The origin to the average user’s net experience can be traced to 1993’s NCSA Mosaic. 1995 brought Netscape 2.0 and made “going online” a common phrase. Since then, the Internet browsing experience has been upgraded, but relatively unchanged – click, click, click.
Then – Wham! Like a text message breakup: Handheld “smart” devices. The Internet started coming to the user. The interface has gone from searching to obtaining. The right App for the right job takes time and energy out of finding what you need. Directions? Google Maps. Hungry? Open Table. Music? Pandora. Want to own your digital identity? Facebook. Anything else? Amazon. The world wide web has been made available piece by piece by iPhone’s App Store and Android’s Market.
The Internet is so broad in its scope that it can not simply disappear. It is the universal tool in our modern age. Surfing the ‘Net will never go away, we are merely changing how we navigate through its endless supply of websites, pop-up ads, and rickrolls. Humans are creatures of comfort and as the need for convenience emerges, so will the corresponding App.
Now to go refresh my homepage – don’t you die on me yet Firefox!
Shot some footage with the Canon 7D over vacation. Cut up a couple shots I liked, tweaked with color correction in Apple Color and layed down a track. Viola! A Video Postcard. Enjoy.
Interest in commercializing public spaces with new advertising techniques is growing, and now more than ever the role of the consumer is being relegated to simply that, a consumer.
con·sum·er [kuhn-soo-mer]
–noun
1. a person or thing that consumes.
2. Economics . a person or organization that uses a commodity or service.
3. Ecology . an organism, usually an animal, that feeds on plants or other animals.
Most companies do not engage their intended audience, they yell at them. Invading your television, skylines and even our precious Youtube videos! Hey David, is Goliath is bullying your area with marketing? Take action!
The goal of VR/URBAN is digital intervention activism through public media installations. Their SMSLINGSHOT allows the user to publish their own multimedia content in the streets by taking an ancient weapon and meshing it with a modern tool of convenience. The design is simple: a keypad, a digital projector and Dennis The Menace slinging action. Watch the video below to see everyday hipsters and squares creating colorful, modern day green media in a municipal space. Say hello to my little friend!
